We are looking for a Digital Marketing Managed with a diverse skill set to handle various digital marketing responsibilities based on client contracts. In this role, you will be responsible for:
- Developing effective Search Engine Optimization (SEO) strategies
- Managing and optimizing paid search campaigns and budgets
- Overseeing social media marketing initiatives
- Creating and testing landing pages
- Managing email marketing efforts
- Analyzing data using tools like Google Analytics
- Staying updated on industry trends and adapting strategies accordingly
Requirements:
The successful candidate should possess the following qualifications and skills:
- Proven expertise in B2B marketing
- The ability to acquire new clients through effective marketing strategies
- Availability to work on-site in Freehold, NJ, with reliable transportation
- Willingness to become a certified Google AdWords professional within the first month of hire, if not already certified
- Strong logical, critical, and strategic thinking abilities
- A commitment to going above and beyond to ensure campaign success
- A strong desire for continuous learning and expanding industry knowledge
- Proficiency in Google Analytics and either PC or Mac usage (both is a plus)
- Creative thinking and problem-solving skills
- Knowledge of WordPress and HTML for site updates and optimization
- Experience in AdWords management
- Proficiency in Microsoft Office
- Excellent organizational skills and keen attention to detail
- Exceptional written and oral communication skills
Responsibilities:
Additional responsibilities for this role include:
- Managing marketing accounts and overseeing project execution
- Planning and implementing marketing campaigns
- Assisting with minor copywriting tasks
- Conducting keyword research and analysis
- Optimizing websites to enhance search engine visibility
- Representing the company at client meetings
- Generating and analyzing marketing campaign reports
- Demonstrating advanced knowledge of Google Analytics
Basic Requirements:
- 3-5 years of marketing management experience in web or technology sectors
- 3-5 years of experience managing client accounts in professional services
- Experience in leading strategic marketing discussions for various projects
- Leadership experience is a plus
- Must have personal transportation for work and meetings
- Willingness to put in the necessary hours to meet deadlines
- Strong knowledge of popular content management systems, especially WordPress, Joomla, and Drupal
If you meet these qualifications and are ready to contribute your expertise to our team, we invite you to apply for this position. Enjoy competitive compensation, medical and dental coverage, paid vacation, and a supportive environment for your professional growth.