Digital Strategist | Job ID: Job #1814

Date Posted:
January 5, 2024

Job Title: Digital Strategy Lead – Healthcare


Join our client-facing team as a Digital Strategy Lead, contributing to the forefront of digital innovation. As part of a dynamic group specializing in digital strategy, innovation, paid media, Hubspot, website/mobile development, and social media, this role focuses on leading digital strategy initiatives for healthcare clients.


  • Lead digital strategy, Hubspot integration, and social strategy for healthcare client accounts.
  • Drive influencer engagement and implement an omnichannel approach.
  • Collaborate with internal teams and stakeholders, including marketers, programmers, copywriters, designers, project managers, account leads, researchers, and sales.


  • Bachelor's degree.
  • 3-5 years of digital strategy, Hubspot, and CRM experience, preferably in a pharmaceutical advertising agency.
  • Proven success in developing solution-based campaigns.
  • Experience engaging diverse audiences with targeted, on-brand content.
  • Proficiency in optimizing campaigns to exceed KPIs (lead generation, engagement, conversion rates, etc.).
  • Effective management of multiple campaigns and workflows simultaneously.

Key Competencies:

  • Knowledge of influencer engagement and mapping across channels.
  • Understanding of regulatory considerations in digital marketing, especially in pharmaceuticals.
  • Working knowledge of personas, audience segmentation, and social listening.
  • Proficiency in social media monitoring and management platforms.
  • Analytical skills to inform media strategies and optimizations.
  • Proactive, organized self-starter with the ability to multitask and meet deadlines.


  • Stay ahead of digital marketing trends and emerging technologies.
  • Shape strategic, data-driven recommendations.

If you bring a wealth of experience and are ready to lead impactful digital strategies in the healthcare space, we want to hear from you. Apply today to be part of our innovative team.

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