We're in search of a Content Marketing Manager with expertise in financial services to craft content for various digital and print platforms. Ideal candidates should be well-versed in web and digital content creation, showcasing the ability to tailor messages based on audience, objectives, and strategic positioning. This role demands impeccable writing and editing skills and a keen eye for capturing the technical intricacies of our unique industry while adhering to compliance standards.
Responsibilities:
- Craft brochures and campaign webpage content in collaboration with stakeholders to drive strategic goals.
- Write and edit content for event and webinar invitations and agendas targeting specific audiences and regions.
- Create, edit, and adapt content for digital channels, including email campaigns, sponsored content, and social media, drawing from existing thought leadership and promotional materials.
- Develop original messaging concepts for digital advertising campaigns covering a range of themes.
- Ensure all content is accurate, compliant, and aligns with our brand voice.
- Collaborate with the marketing team, subject matter experts, and designers to produce promotional materials, such as brochures and infographics, while meeting deadlines.
- Work with product management, content, and legal teams to incorporate feedback and obtain necessary approvals.
- Manage a comprehensive sponsored content workflow, meeting deadlines and coordinating with stakeholders for required assets.
- Keep the firm's pitch deck up to date as strategic goals evolve and company statistics change.
Requirements:
- Bachelor's degree.
- A minimum of 8 years' experience in content and copywriting for brands, with at least four years in the financial services sector.
- Exceptional writing, editing, and proofreading skills with acute attention to detail.
- Strong project management abilities, effectively managing and prioritizing projects to meet multiple deadlines.
- Collaboration and relationship-building skills with various stakeholders.
Applicants must have financial services experience, be located in the NYC metro area, and be willing to work from the office when necessary.